May 03, 2017
Search engine optimization is the process by which a website can be made more responsive for search results. Optimization helps the search engine to understand the website and its intent and produce it in search engine result page when the user's search around the topic. The ranking in the search engine varies with the amount of best practice done by the webmaster in terms of SEO.
This is quite a known fact for online marketers that SEO is very essential for gaining highly relevant organic traffic to increase the business on web.
But an important question before going for SEO is what does seo cost per month?
SEO cost per month may be negligible for a big enterprise earning turnover in six digit or more but for small business, SEO costs per month can be a major investment.
In this blog we will talk about how much is seo per month cost? And how to determine it according to your business need?
Industry and goal
Digital marketing is not a cheap marketing strategy and so as SEO. However the cost of SEO varies with the type of keywords you are targeting and the result you expect from these keywords.
An SEO firm may charge hefty amount if the keywords that they are targeting are highly competitive in the niche industry. This is because they have to invest in highly competitive and pricey tactics to outpace the competitors and rank higher. But the cost for low competitive local targeted keywords can be nominal. For example, if somebody is targeting to expand the icecream parlour in boston, they can get the service in relatively lesser price.
Map SEO cost according to goals and resources
Before analysing the cost for an SEO service consider these following points:
How much lead and sale you intend to have
The first aspect for consideration is how much sale you want to increase and can the increase in the sale be able to justify the cost of the SEO firm. If you have a local travel tour business and you expect $100 from each tour, it can be very difficult to arrange the fee of thousand dollars in each month for an SEO firm. The better idea can be to learn the basics of SEO and start doing it by your own.
Basic SEO is quite simple and can be grasped by investing a little amount of time and intelligence.
How much you have to spend?
Better SEO practice is reflected in some time hence you should invest in project that gives you few months of lead time before your budget gets completely exhausted.
If you find an SEO solution that fits in with the value of a lead or sale of your business and also adjust with your budget then bingo! You have your SEO cost with you.
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