February 05, 2018
Quell your confusions about blogging. If you want to build an e-commerce store that can be on the lips of almost every person. You would have to resort to blogging. It is not a choice. Blogging does not only raise up your ante to attract more buyers, but it helps in the rise of the rankings amid competition.
Blogging may not have direct benefits, but it contributes to the constant and dazzling presence of the e-commerce store on the internet for the search engines. Blogging will help finding the traffic and driving the sales.
Although this post is all about making the blogging your integral part of the e-commerce store and how you can make the most of it! Here you go:
Longer posts
Content is the saviour. Because? It is loved by users and it is loved by Google. And? It saves enormous money. Going against the titans of industry and following their model could lead you to the massive expenditures. However, all of it can be avoided only with the help of content. But not just any content. The quality content and the quantity of the content.
It is clear, thin content is now nothing. No search engine thinks about it. Moreover, if it is discovered by them, trouble is hovering right above your head. And do not create the content to please the search engines. Your content will be read by the people make it for them and do not add anything which could hinder its way en route users.
Avoid thin content, the content which is short and intended to drive up the ad revenue and misdirect the users. In lieu, make the posts big, write around 2000 words to generate the best results or else you can also end up preparing the post over 1000 words to avoid the slumps. But make sure your posts are entertaining, engaging, and informative.
The blog is the best where you can do the link building
One of the best on-page SEO techniques for building internal links. Instead of wasting time pm getting the links from the external sources you can go all the way on your own. You can directly link the products to the articles and blogs and that will definitely shoot up your traffic and will surely drive the sales. Moreover, with this technique you will have a sound page authority and that will also increase the Ecommerce SEO visibility.
Quantity of the content
Quality of the content is not enough to catch the eyes of the search engines and users. You would have to update the content week in week out. That will help you to generate the unprecedented amount of traffic. The frequency is indeed one thing to keep in mind and look after. It has been discovered that the businesses which are posting more than 10 posts every month are driving up the traffic with over the double rate of the businesses that are posing almost 3 posts per month.
Blogging has nothing to do with the e-commerce business, can be said! But the devil is in the detail and if you can spot it, you are free and the world is your oyster! The day you will see how blogging makes all the things simpler for your e-commerce business, you will be delighted as it would make perfect sense to indulge blogging in your business!
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